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What is the difference between Graves and Jung?

There are various color methods that can be divided into two theoretical streams.

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    What are the differences

    The background of the color profiles

    Color profiles are often used in processes in the field of personal development, organizational development and team collaboration. HR managers, L&D specialists and trainers often wonder (in their orientation) what the differences are between the providers and whether the meaning of the colors and the number of colors is the same everywhere.

    WHAT vs WHY

    Two theoretical schools of thought, Graves and Jung

    There are two main theoretical movements: the ideas of Jung (1875-1961) and the model of Graves (1914-1986), a contemporary of Maslow. Both look at behavior, with the main difference that Graves also wants to know why someone is exhibiting certain behavior. The context, a person’s motivation and the glasses through which someone looks at the world influence this.

    In short, where Jung describes what a person’s preferred behavior is, Graves shows the why of that behavior. My Motivation Insights works according to Graves’ theory. After completing our questionnaire, someone’s motives, resistances and energy balance come to the fore.

    What is the difference between Graves and Jung? Jung describes what the behavior is, Graves shows why the behavior is displayed.

    Four or multi-colored

    Jung versus Graves

    You will come across a lot of colors in the HRD course. That’s because both Jung and Graves based methodologies use colors to indicate the different types.

    Jung assumes four characteristics that are plotted on two axes; thinking – feeling and introverted – extroverted. 72 subtypes are distinguished on the basis of the four Jung characteristics.

    Graves described worldviews and stated that human nature is not static (to be pigeonholed) but an open system in which people will continue to develop. Every individual owns all colors to a greater or lesser extent. The perception (the length of the bar) and the order of the different colors determine the nuance. As a result, many unique combinations are possible and this method is (in our view) more refined.

    Differences and similarities

    Between the colors

    Each color has a different explanation. In terms of meaning, blue and green stand for almost the same in the theories of Graves and Jung. This is much less true for yellow, orange and red: Graves’ orange motive partly overlaps with Jung’s red and yellow, but adds new elements. This orange driver stands for result-oriented, ambitious and efficient.

    Finally, Graves adds a color to the palette, namely the color Turquoise, the value system that stands for meaning and relevance. This is seen as the color of today, with themes such as social responsibility and sustainability. Not all Graves-based color methods measure this Turquoise drive.

    Discover the power of color

    Collaborate and Perform better

    My Motivation Insights distinguishes a total of seven drivers that are represented in the color profile by each their own color: green, yellow, turquoise, purple, red, blue and orange. Curious about your colors, those of your colleagues or the team? Feel free to contact us. We are happy to advise you about the possibilities.

    What customers say about My Motivation Insights

    Marianne Linders-BolleursSolution focus coach in behavioral change

    Good contact with My Motivation Insights is the most important thing for me. I can always join the team, even on weekends. Thanks to the good contact, I continue to choose My Motivation Insights!

    Danielle Elenga- BalkTrainer in Drives | Speaker | HR Business Partner

    My Motivation Insights offers a better price, a lot more customization and they also allow partners a good business (no fear of competition) and vice versa.

    Rens LindersSolution Focus & leadership | Founder Het Ontwikkelpunt

    I chose the profile of My Motivation Insights because it came in the hardest. It offers the best mirror without sugar coating. It's obvious, this is you. A lot of tests only produce something positive, you don't want that.

    Sven van HarberdenProcess & Change Manager-ZIJM/Zenna

    With My Motivation Insights I can help people - business and private - to better understand what energy costs them and what gives them energy. With that insight, a person can better decide on the direction of the next step in his or her career or private environment.

    Do you also want to work with My Motivation Insights or are you interested in a session with your team? We are happy to talk about how we can best support you. We’d love to hear from you!